About 80% of consumers use social media to interact with a brand, so make sure your social feed makes that interaction worth while. Whether you need fresh, engaging content for organic or paid social media ads, Animoto is your go-to video editing solution.
Roll out your latest product with a memorable, bite-sized video ad. Use this Facebook template designed to make your newest releases stand out.Use this storyboard
Show off your best reviews on Instagram. Generate excitement with eye-catching transitions and product photos that can be shared as Instagram posts or Stories.Use this storyboard
Make a helpful step-by-step tutorial that shows viewers how to get more value from your products. Then, post as a YouTube video ad or a regular YouTube video.Use this storyboard
Social media management tool Buffer has to stay on top of all the latest social trends to succeed. That’s why they decided to run a series of A/B tests to discover exactly what helps a video do well on Facebook. They turned to Animoto, since they wanted to be able to create multiple videos quickly to get results as fast as possible.
After more than 60 tests related to aspect ratio, device targeting, and style of content, Buffer learned a lot about social users, including the fact that square videos significantly outperform horizontal ones, especially on mobile. In fact, their square Animoto video gave them their second highest performing video ever, boosting engagement and views and letting Buffer rapidly develop best practices they could share with customers.
increase in engagement
increase in views
As you get begin making your own videos for social media, we're here to help along the way! Get started with Animoto and join others just like you in The Animoto Social Video Marketing Community on Facebook. Our team of video experts is ready to help you grow with tips, ideas, inspiration, and feedback on your videos.