The scores are in.
The #BrandCamp Contest, in which we challenged you to tell a story about your business with video, is over. Our judges had their hands full. There were dozens of deserving videos to select from, but after much deliberation, a Grand Prize Winner, three Second Place Finishers, and three Runners Up have been chosen.
Before we get to the winners, we’d like to extend our sincerest gratitude to all of our entrants. It was a true pleasure to hear your stories, and the number of incredible videos that we saw is not limited to the seven included here.
Without further ado, we present your winners of the #BrandCamp contest.
Our overall winner, Shane Taylor’s video draws viewers in from the word go, opening with an eye-opening statistic that urges action to be taken. The video doesn’t relinquish its grip from there, and the result is a compelling video for a worthy cause.
The three second place winners are as follows:
Amramp introduces their reason for being immediately, coupling the challenge that many seniors face with visually engaging video footage, before explaining how they can help. It’s a narrative that caught our attention immediately.
Once you’re drawn into Ellen’s story, you stay there. Her slow burn reveal about her donor makes for an emotionally impactful and motivating payoff for viewers.
There are few methods of hooking audience more effective than a simple question, and Open Aperture’s “Our Why” video employs it to great effect.
The three runners up are as follows:
Lists are beloved for a reason, and when coupled with the stunning imagery that Danielle uses, the end result is a fast-paced video that keeps the viewer wanting more.
Karie’s video, “Why I Am a Health Coach” brings the viewer inside her client’s motivations for running her business, while keeping the message centered around the potential customer. It’s a personal and effective way to market herself.
In her video, Sandi opens by framing one of the main selling points for her business, designer-inspired jewelry at affordable prices as a question, and answers it over the course of the rest of the video.
Again, we were thrilled that so many of you chose to take part in our contest, and we hope to see many more videos from you in the future. If you aren’t already a member of our Facebook Group, we invite you to join us in the Animoto Social Video Marketing Community, where you’ll hone your video skills among fellow creators.