15 Most Popular Video Templates for Work and Life

Animoto has a template for every occasion, but for our users, 15 templates always rise to the top. These most popular templates were designed for a mix of personal and business-related videos, but can all be customized for free.

You can make every one of our top 15 templates for free in Animoto. Take a look at what’s trending right now and see if you find your new fave.

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1. Birthday Fun video template

Looking for a creative way to celebrate someone’s special day? Our Birthday Fun template lets you create and share a personalized greeting in minutes, whether you’re celebrating together or from a distance.

HOW TO PERSONALIZE YOUR BIRTHDAY CARD

• Swap out the stock for photos and video clips of your loved one.
• Add your recipient’s name and age along with a custom birthday message to personalize the text.
• Change the colors and fonts to fit your loved one’s style.
• Keep the song in the template or switch it up for something more their style.

2. Wedding Slideshow video template

A simple slideshow can showcase the most beautiful moments of your (or a client’s) wedding day. Use the Wedding Slideshow template to relive the Big Day through your favorite photos.

HOW TO PERSONALIZE YOUR WEDDING SLIDESHOW

• Use photos from getting ready to celebrating the newlyweds on the dancefloor.
• Update the text with the couple’s names and anniversary date.
• Change the colors to match the couple’s color scheme.

3. Promote Your Business video template

Showcase the value of your business in an engaging and captivating way! With the Simple Product Explainer template, you can use professional photos and animations to showcase your product or service.

HOW TO PERSONALIZE YOUR PROMO VIDEO

• Upload your own product photos or choose from stock.
• Use simple text to explain how your product works.
• Add your own logo and slogan.

4. In Loving Memory video template

Video can help you to preserve and share memories with a loved one forever. Our In Loving Memory template has plenty of room for precious photos and videos to tell the story of your loved one.

HOW TO PERSONALIZE YOUR MEMORIAL VIDEO

• Scan old photos and upload them to your account.
• Choose colors and fonts that remind you of your loved one.
• Customize the text with personal stories, details, and poems.

5. Self-Introduction video template

Let your new team know who you are and that you’re looking forward to working with them right from the get-go. Or, create a more personal connection with your audience! Customize this template to create a short video bio, then share your finished project with new or prospective co-workers, clients, and online audiences to help them get to know you better.

HOW TO PERSONALIZE YOUR SELF-INTRODUCTION

• Replace the stock art with photos and video clips of you in your element.
• Change the text to fit your interests and qualifications.
• Customize with your favorite colors and fonts.
• Select a song in a genre you like, or keep the song in the template.

6. New Launch Promo video template

Support the launch of your latest product or service with a professional video! The New Launch Promo template helps you to build up a story and show the capabilities of your product.

HOW TO PERSONALIZE YOUR LAUNCH VIDEO

• Upload your own product photos or choose from stock.
• Use simple text to explain how your product works.
• Add your own logo and slogan.

7. Event Recap video template

The Event Recap template offers a simple way to do exactly what it says. Recap or relive the most memorable moments from your recent in-person or online event, then share with friends and followers on social media with just a few clicks.

HOW TO PERSONALIZE YOUR EVENT RECAP

• Include your own photos and video clips from your own event.
• Choose colors and fonts that match your brand.
• Highlight any keynote speakers or takeaways you want to remember.
• Find a song that energizes your audience.

8. Why Choose Us video template

A simple video that answers the question “why choose us” can humanize your brand, build trust, and separate you from your competition. With this template, all you need to do is add your photos, list your value props, and let your story do the selling.

HOW TO PERSONALIZE YOUR WHY CHOOSE US VIDEO

• Add photos of your team, product, or service.
• Share what makes your company stand out.
• Include a call to action that gets viewers to shop or learn more.

9. Happy Anniversary video template

Creating an anniversary video for your partner is a thoughtful gesture that celebrates your journey together and cherishes shared memories. Our Happy Anniversary template gives you a heartfelt way to express love, gratitude, and appreciation for the moments shared throughout your relationship.

HOW TO PERSONALIZE YOUR ANNIVERSARY VIDEO

• Add your favorite photos of your partner from throughout the years.
• Write a heartfelt message that tugs at the heartstrings.
• Choose a song that reminds you of your loved one.

10. Digital Album video template

For professional photographers, video acts as a way to build emotion. The combination of music and beautiful images works well in a sales session or as an add-on for clients. This type of album offers a beautiful keepsake that works for almost any genre of photography. It’s also highly shareable, and lets you build word of mouth for your business.

HOW TO PERSONALIZE YOUR DIGITAL ALBUM

• Adjust the text to fit your client. This template works well for newborns, children, weddings, seniors, and more.
• Replace stock images with the best shots from your client’s session.
• Use your brand colors or add your logo as a watermark to make the video your own.
• Switch the song to create an emotional appeal.

11. Company About Us video template

The Company About Us template gives you a framework for the story of your business – just customize with your own story. Explore what makes your business different from the competition in an elegant, sophisticated way.

HOW TO PERSONALIZE YOUR ABOUT US VIDEO

• Add photos of your team, office, or products to the template.
• Include text that explains what makes your business unique.
• Change colors, fonts, and styles to match your brand.
• Keep the included song, or choose a new one from our library of commercially-licensed music.

12. Bite-Sized Promo video template

Short promo videos can be shared across various platforms to dynamically showcase products, services, or special offers! The Bite-Sized Promo template says everything you need to say and makes your promo stand out in less than 15 seconds.

HOW TO PERSONALIZE YOUR PROMO

• Lead with your main promo to catch viewers’ eyes.
• Upload your own product photos or choose from stock.
• Use simple text to drive action.

13. Book Trailer video template

A book trailer video can expand your book's reach, engage new audiences online, and drive sales by creating intrigue and curiosity! Use the Book Trailer template to bring your story to life with gripping visuals and snippets from your book.

HOW TO PERSONALIZE YOUR BOOK TRAILER

• Add a strong review to the end.
• Use photos to introduce the setting and characters of your book.
• Tell viewers when and where to purchase your book online.

14. Sports Recap video template

Relive the biggest moments from the season with a Sports Recap video! This video is a great way to share highlights and build hype for the next game or season to come.

HOW TO PERSONALIZE YOUR RECAP VIDEO

• Use your team’s colors and mascot.
• Add a music track that captures the energy of the game.
• Include stats and shout outs for key players.

15. Educational Presentation video template

Video can be a valuable resource for teachers, parents, and students alike. The Education Presentation allows you to break down assignments, create dynamic reports, or deliver classroom updates in a fun and engaging way.

HOW TO PERSONALIZE YOUR PRESENTATION

• Swap out our stock art for photos and video clips of your topic.
• Switch up the aspect ratio to landscape for presenting to a group.
• Use text to provide details on your assignment or support your presentation.
• Add a voice-over to explain your topic in-depth.

Get started for free

If you discovered a video template you loved in this post, you can find it in the Popular category in our template selector. Head over to start your next video project for free!