It's never been simpler

The easy tutorial video maker

Don't just tell followers how to create a DIY project, show them! Create professional step-by-step video tutorials in a matter of minutes with your photos and video clips.

Certified partner of

The easy way to create a tutorial video

With Animoto, it's never been easier to produce your own professional tutorial videos. Create how-to videos or product tutorials that your audience will want to watch from start to finish. Go from a storyboard template to publishing in minutes. No video editing experience needed!

Designed for success

Get started easily with storyboard templates

Beauty tutorial

Show your audience how to create crafts, recipes, and other projects by making a professional video tutorial. Simply swap out the existing text, photos, and video clips in our template for your own; then preview and publish.

Use this storyboard

Step-by-step instructions

Give your audience a quick educational tutorial that guides them through a process. Add or remove directions from our storyboard to make your video longer or shorter. Include bold, eye-catching text effects to make each step stand out.

Use this storyboard

Helpful tutorial

Show your audience how your product works. Create an informational video that commands attention, using bright colors and well-placed text that illustrates how to use your product, all while showing off its best features.

Use this storyboard

Why DIY videos are so effective

  1. People want to learn from the bestCustomers prefer to buy from people they know, like, and trust. A professional video that displays your expertise will give audiences a way to identify you as an authority. Then when viewers need help from a professional in your field, they'll think of your video—and you—first.
  2. Tutorials explain visuallyBreaking down a process with video makes it easy for your audience to understand exactly what to do and how. A DIY video takes your audience through each step in a process, so they won't get confused or lost, the way they might with just text or static images.
  3. Videos build your profile on socialPosting content that's valuable to your audience is part of growing a brand on social. The more you provide video tutorials that helps your audience solve problems or give fresh education, the more they'll like, comment, or share.

Where to share your tutorial videos

  1. Post to social mediaAnimoto lets you publish videos to any of the top social media platforms. Share your tutorial video on a Facebook page, post it as an Instagram Story, or turn it into a YouTube video in minutes.
  2. Share on your websiteWhether it's a step-by-step blog post or a sales video for a landing page, posting video content to your website can keep visitors on your site for longer periods of time. Turn your site into a go-to resource for your specialty.
  3. Use in email marketingIncrease open rates and engage your list with valuable tutorial videos. Create content that gets your email list excited each time a new email arrives.

How to make top-notch tutorials

  1. Keep text visibleIf people can't see your words on screen, they won't get the most value out of your content. Make sure to choose text colors that will stand out against your background and select a size that'll be visible even if your audience is watching on mobile.
  2. Pick the right aspect ratioAnimoto lets you choose between landscape and portrait aspect ratios so that you can select the best option for your posting platform. Horizontal video is still the best choice for your website or YouTube, whereas Instagram and Facebook tutorials will look better, and take up more screen space, when they're square.
  3. Add background musicBreathe life into your tutorials by adding an entertaining background soundtrack. Animoto offers thousands of commercially licensed songs to choose from, or you can upload a licensed song of your own.

Case study

See how this blog created a viral hit with video

Lifestyle blog Peanut Blossom wanted to promote a new tutorial on their blog, showing how to create DIY holiday ornaments. When their posts featuring static images fell flat, Peanut Blossom decided to give Animoto a try.

The site started with Animoto’s Step-based Tutorial storyboard, and in a few minutes they were able to drag and drop photos and video clips they already had right into their project. After adding some text, Peanut Blossom shared their video tutorial on Facebook and their website. The DIY video was a hit, amassing 1.4 million views and adding 5,500 followers to Peanut Blossom’s Facebook page.

1.4M

views

5.5K

new followers

It's never been easier

How to make a tutorial video with Animoto

  1. Select a storyboard template or start from scratch
  2. Upload your photos and video clips or choose from our library of Getty Images stock library
  3. Personalize by changing colors, music, and text and adding your logo
  4. Produce and share your tutorial video

Make a tutorial video in minutes

Starting at $22/month

See pricing

We want to help you share what you know

As you get begin making your own video tutorials, we're here to help along the way! Get started with Animoto and join others just like you in The Animoto Social Video Marketing Community on Facebook. Our team of video experts is ready to help you grow with tips, ideas, inspiration, and feedback on your videos.