Video Ideas

January Social Holidays to Celebrate with Video

Eliza Talvola


If you’ve resolved to create more videos in the new year, you’ve come to the right place. Each month, all year long, we’ll be sharing the social holidays that you should be aware of. You’ll also find examples and templates to spark your imagination and help you knock this resolution out of the park.

2021-January-Calendar Blog

First up, January! Check out the list below to see which holidays you may want to celebrate with video. Keep reading for suggestions and templates that make your video creation quick and easy.

January social holidays

  • January 1: New Year's Day
  • January 4: National Trivia Day
  • January 7: Orthodox Christmas Day
  • January 14: Orthodox New Year
  • January 15: Martin Luther King Jr. Day
  • January 18: Get to Know Your Customers Day
  • January 20: National Use Your Gift Card Day
  • January 24: National Compliment Day
  • January 24: International Day of Education
  • January 26: Australia Day
  • January 26: National Spouses Day
  • January 26: National Have Fun At Work Day
  • January 27: Holocaust Memorial Day
  • January 28: Data Privacy Day

January video ideas and examples

Set the tone for your year with a full content calendar in January. Check out these examples for videos that you can make in minutes.

New Year’s Day

Say farewell to 2023 with a Yearly Lookback video. Revisit your favorite memories from the past year and get your audience caught up to speed with one simple video.

Kick off 2024 with a festive and encouraging message on January 1 using our Happy New Year From Us template. Use this as an opportunity to spread goodwill while staying top of mind with customers going into the new year.

Martin Luther King Jr. Day

Celebrate Martin Luther King’s legacy by sharing one or several of his quotes that hold particular meaning to you. We have several quote-based templates, including our Impactful Quote template, to help you uphold and amplify his message of justice.

Get to Know Your Customers Day

There’s no better day to learn more about your audience than Get to Know Your Customers Day! Drum up engagement on your social channels with a Story that asks your customers a question about themselves. Use the IG Story poll sticker to make participation especially straightforward, easy, and fun!

You can also use this as an opportunity to share a bit about yourself or your business! Customize our Personal Story template to break the wall and start connecting with your audience.

National Use Your Gift Card Day

It’s time to bring in those new customers! Remind everyone who was gifted a gift card to your store to come in and shop! You can celebrate the day with a flash sale or in-store promotion to get shoppers in the door. You can use this Winter Sale template to promote your seasonal products or limited-time sale.

Compliment Day

There’s more than one direction you can take on Compliment Day. One option is a well-deserved pat on the back with a compilation of positive reviews from your customers. Customize the Customer Reviews template with your own raving reviews from Yelp, Google, social media, and more!

Alternatively, you can take the opportunity to throw out some compliments of your own to your own team! Use the Employee Spotlight template to highlight all the great work your team has done.

Ready to get started?

This year, embrace all the ways you can use video! Don’t just limit it to social media. Use the ideas above or visit our blog for even more inspiration to last you through the year.

For more video inspiration, follow us on Facebook, LinkedIn, and Instagram. Here’s to a great new year!