Planning your June social media schedule? You’ve come to the right place. In this post we’ll cover the major holidays headed our way, as well as several ideas that you can use to maintain your social presence, regardless of what’s on the calendar.
Before we continue, check out the list of upcoming social holidays below and decide which days make sense for your business to celebrate on social. Then, keep scrolling for more ideas for video content that'll keep your social pages fresh and engaging throughout the month. Pro tip: Keep any ideas you don’t use in June handy for inspiration any time of the year.
June is Pride Month! Celebrate and show your support for the LGBTQI+ community with a video featuring a quote and a clear call to action. Try out our Call-to-Action Quote template for your social celebrations.
Spread eco-awareness in your community with an informative and action-based video. Let your friends and followers know how they can help out with our Fundraising Explainer template, simply swap the stock for images that represent environmental awareness, and add details in the text to let them know how they can contribute.
Commemorate the end of slavery in the US by amplifying non-profit organizations continuing to uplift the Black community. Try our Non-Profit List template, already set with information on non-profit organizations supporting the Black Lives Matter movement.
Show Dad some love with a fun video message looking back on your favorite memories together. Our Father’s Day Greeting template features a sweet, sentimental narrative from a child to Dad. Swap the stock for photos and video clips of you and your own father for an easy, heartfelt gift in minutes.
Kick off summer with a promo video to share your hot seasonal deals, no matter the weather. Welcome the new season with our Summer Promo template, easily customized to fit your product or service, but be sure to keep things bright and eye-catching for the summer season!
Not every month can be chock full of holidays to help fill out your calendar, but social media never sleeps. The good news: we’ve got several ideas for themed weekly videos that you can use in June and beyond.
As with the social holidays, we recommend treating these suggestions like a menu. Choose the ones that make sense for your business, give them a try, and see how your audience responds.
Build credibility with your social audience. Establish yourself as an authority in your field by sharing a weekly tip pertaining to your industry, in video form. Considering using the hashtag #TuesdayTips to establish the series in the eyes of your customers, and help improve discoverability for new potential customers and social followers.
If you need a little help getting started, check out our Weekly Series: #TipTuesday template for an easy framework to follow week after week.
It’s not hard to see why offering savings through your social account can be an effective way to spark engagement: everyone likes a deal. Sharing special promo videos for just your social media audience rewards your loyal fans, and creates an incentive for customers who aren’t following you yet to do so. Use video to showcase a product or service that you’ll be offering savings on and emphasize the limited time nature of the deal.
Since summer is starting in June, we recommend starting with the Seasonal Promotion template, which clearly sets up what you’re offering and when you’re offering it for your curious customers.
Making customer-centric videos a part of your weekly schedule allows you to build relationships with the people who love your business the most. This gives you the opportunity to return the favor for their customer loyalty, and broadcast that social proof to a wider audience. Consider grabbing highlights from your online reviews, or even requesting video testimonials from your biggest fans.
If you’re not already active on IG Stories, this is a great opportunity to use our iOS app. The Customer Call Out template in the app will provide the framework you need to properly celebrate your biggest fans.
Not an iOS user? Not a problem! You can create vertical videos on Animoto easily using your computer, just grab any template and switch the aspect ratio to vertical.
Engagement is the name of the game on social, and direct questioning is a great way to spark that engagement. For this sort of content, consider which social networks you have the most active audience on, and create your video with them in mind.
Try out the Engagement Post template, and swap the visuals out to fit your industry and offering. Ask a question that'll help you get to know your followers better, and encourage them to leave their answers in the comments.
For videos that play to discoverability through hashtags, we recommend focusing your efforts on Instagram and Twitter, where hashtags are more of a factor.
Hop on existing social trends by sharing videos with one of these popular weekly hashtags in mind:
Every business is different, so if the ideas that we mentioned above don’t make sense for you, consider this list of ideas easily customized for any industry:
If we missed any essential June holidays, or if you have any ideas for weekly video content that we didn’t cover here, leave us a comment and let us know!
For more video inspiration, as well as feedback on your work from fellow video creators, join our private Facebook group, the Animoto Social Video Marketing Community.
Have a very happy June! We’ll see you next month for another batch of social holidays and video ideas to carry you through July.