Growing and strengthening an online community
We Are Wildness is a media company, looking to help people all over the world to reconnect with nature. To do that, they wanted to develop a larger, more involved community online. Since video has been proven to get more reach and engagement on Facebook, We Are Wildness decided to focus their efforts on creating videos to help them get their message out.
Though they'd dabbled in other video editing software, We Are Wildness didn’t have enough employees who were professionally-trained editors. Plus, with traditional video editing software, music was a separate expense, adding to the cost for each video the company made. They turned to Animoto as an easy, cost-efficient alternative.