Over 400 million people view Instagram Stories every day, according to Statista. With numbers like that, Stories offer a giant opportunity for reaching and interacting with your followers. And one of the things that makes Instagram Stories so special is the engagement tools they provide, including the ability to share polls, ask questions, and more.
If you’re creating vertical videos for Instagram Stories, using our free iOS App, Animoto: Social Video Editor or another option, adding a question to the mix is a fun way to spice things up and encourage engagement.
In this article, we’ll cover:
Wondering how to ask questions on Instagram Story posts? It’s easy. You just need to know where to look. To get started, simply create a story by clicking the little circle with your Instagram avatar and a + symbol in the top left corner of your own Instagram profile.
Create any type of Instagram Story post you’d like: Normal, Type, Music, Boomerang, Superzoom, Focus, Rewind, or Hands-free. You can use the Question sticker with all of these types.
Once your Instagram Story post is set up, it’s time to add a question! Simply tap on the Stickers icon that looks like a little square with a smiley face. Then, tap on the “Questions” sticker.
Tapping “Questions” will add a Question box to your Instagram Story. You can tap on the Question box to edit it. You’ll be able to type in your own question—just note that there’s a character limit of around 75-80 characters for questions, as they can only extend as far as three lines.
You can also change the color of the Question box by selecting from the colored circles. Note that you can swipe left to reveal more colors, including pastels and grey tones. Once you’ve got your question written and your box color selected, tap “Done” in the top right corner.
You can use your fingers to resize and reposition the Question box to put it where you want in your Story, and you’re good to go. Tap “Send To >” to add the post to your Story and wait for the responses to start rolling in!
Where can you see all the answers that people post in response to your Question? To find them, simply view your own story. In the bottom left corner, where you can see how many people have viewed your story, you’ll be able to tap to view your responses. Tapping will open up a window where you can see who viewed your story, as well as any responses to your question and who wrote them.
If you want to share any of the responses to your Instagram Story, you can do that too! Simply tap on a response and it’ll open it in a new Story draft. Add a photo or video clip, stickers, text, or any other extras you’d like and publish!
Note: When sharing someone’s response, you can tag them in the story using either text with an @ symbol or an @Mention Sticker. Doing so will not only give them credit, but send them a DM letting them know you’ve included them.
If you’re looking for ideas of questions to ask your audience on Instagram Stories, the possibilities are really endless. But we’ve put together some prompts for questions to ask on Instagram Story posts for some inspiration. We’ll split out questions for business and questions for fun.
If you’re using Instagram to engage with your customers, the Question sticker can be a fun way to glean insights about your audience. Here are some ideas:
Ask for feedback. The Question sticker in Instagram Stories provides a direct line to your customers. So ask them for feedback on anything you’d like so you can learn more about their needs and their wants. Have a new product coming out and not sure what color it should be? Ask. Curious about how people are using one of your products? Ask. Want to know what their favorite content to see in your Stories is? Ask. Asking for feedback is also a nice way to make your customers feel special and like they are a part of your decision-making process. Here are some prompts:
If you’re not using Instagram Stories for your business, but want to try out the Question sticker to engage with your friends and followers, here are some ideas:
Have any fun question ideas of your own? Share them with us in the comments below. And if you want to learn more about Instagram Stories, check out our other posts on the subject below. Happy Instagramming!
Learn more about Instagram Stories: