News & Features

Creating Your First Animoto Video

Moira West


Hi there! This article refers to Animoto Memories, an Animoto legacy slideshow-making tool. As of October 2018, all Animoto customers have access to our new easy-to-use, drag-and-drop video maker.

Learn more about how you can use Animoto today for business or for life. Have a question about Animoto Memories? Reach out to our Customer Success team.

Animoto makes it easy for anyone to create professional-quality videos with their pictures and video clips within minutes. If you’re new to Animoto, take a look at our simple 4-step process for producing your first video.

1. Sign up

To get started you’ll need to register for a free trial account. You can also easily create an account with your Facebook profile or email address. Once you’ve registered, click the blue CREATE button in the upper-right-hand corner to begin your video.

2. Choose a product

Animoto has two different video builders, so when you click CREATE, you’ll be asked which you’d like to use. Though both have things in common, there are a few key differences.

Slideshow Video Builder. This product lets you create a slideshow video using one of our more than 100 video styles. You can add licensed music, captions, text slides, photos, and video clips to your slideshow video to make it more dynamic.

Marketing Video Builder. Designed to allow you to make great marketing videos, this product lets you use licensed music, text, photos, and video clips, just like our Slideshow Video Builder. But you can also add voiceover, photo collages, text over video, text customization, including color, font, and layout, and control the timing of individual photo blocks. In addition, the Marketing Video Builder offers storyboards, designed to perform well on social media, to help you tell your story.

3. Build your marketing video or slideshow video

Once you’ve decided on a product, it’s time to build your video. If you’re creating a slideshow, here’s a basic tutorial showing you how our Slideshow Video Builder works:

If you’re using the Marketing Video Builder, you’ll be offered even more ways to customize your video. Take a look at some of the options available to you when you’re making videos with our Marketing Video Builder:

4. Preview & Produce

When you’re done building your video, click the PREVIEW VIDEO button in our Slideshow Video Builder or the PREVIEW button in our Marketing Video Builder to review it. If you want to make additional changes, close the preview window, and you’ll go back to editing your work. When it looks just right, click PRODUCE. Your video will be finalized in under a minute, but even if you click away, we’ll send you an email to let you know when it’s finished.

After you’ve created your first Animoto video, there are dozens of ways to share it. Take a look at some of the many ways you can use your Animoto video once it’s ready. And we’ll add one more — share your first Animoto video with us in the comments below.