Small Business Saturday, a celebration of brick and mortar, local businesses, is just around the corner. We encourage everyone to go out and shop small on November 28!

Small businesses are the backbone of many cities and towns across the country. One of these towns is Red Bank, NJ. In this video, featuring Red Bank’s Mayor Pasquale Menna and Jim Scavone, the executive director of Red Bank RiverCenter, locals are encouraged to visit the town on Small Business Saturday to experience the vibrancy and uniqueness that their small businesses offer. Red Bank RiverCenter is a nonprofit that promotes local merchants, recruits new businesses, stages vibrant downtown events, and beautifies the town’s streetscapes.

This video was created using one of our custom styles, which gives creators the ability to customize fonts, transitions, and colors. It’s a great example of how a few still images and video clips, along with some short talking-head style interview clips, and captions can be used to tell a story.

How will you be celebrating Small Business Saturday? Will you be shopping small or creating a video of your own to promote your brick and mortar shop? Let us know in the comments below.