The holiday season is here in full force and if you haven’t gotten into the spirit just yet in term of your marketing efforts, it’s not too late! Over the next couple of weeks there are a number of easy ways that you can market your business, holiday-style, using video. We’ve compiled a list of three ways, complete with examples for inspiration.
Promote holiday products
Do you have a product (or products) that makes the perfect gift? Promote it with a holiday video. This fun video showcases Tate’s cookies as a great holiday gift. Using a holiday style, like our new Season of Joy style, is a great way to add a festive touch to your video.
Style: Season of Joy
Song: “Deck The Halls (Instrumental)” by Steve Rudolph
Promoting an event
Hosting a special holiday promotion or event? Promote it with a video! In this example, photographer Beth Forester (who also happens to be a member of the Animoto team) uses video to promote her annual Holiday Portrait Event.
Style: Documentary, Customized
Song: “Christmas on Downing Street” by Steve Fawcett
Simply saying Happy Holidays
Finally, your holiday video doesn’t have to promote anything at all. Video can be a great way just to touch base with your customers, let them know you care and want them to have a happy holiday. You can post a video like this to your social profiles or send it out in an email. Here’s Animoto’s 2013 holiday video. Stay tuned to see what we’ve got in store for this year!
Style: Wrapping Scraps
Song: “Jingle Bells” by African Village Band